One per cent of our annual turnover is donated to environmental charities via the organisation 1% for the Planet. You can read more about 1% for the Planet here or read the brief summary below:

“1% for the Planet is a global movement inspiring businesses and individuals to support environmental solutions through annual membership and everyday actions. We advise on giving strategies, certify donations and amplify the impact of our network.

We are committed to building support for this essential work in six core issue areas: climate, food, land, pollution, water and wildlife.

Since our inception in 2002, 1% for the Planet has helped to direct hundreds of millions of dollars to environmental nonprofits around the world. However, we didn’t do it alone. 1% for the Planet is a network of like-minded individuals, businesses, donors and nonprofit organizations working together toward a common goal: protecting the future of our planet.“

Part of this 1% is raised via our charity pattern Delia beanie. Starting on February 1st and thru June 30th, we will raise funds for the Rainforest Concern, a British charity protecting rainforests and other crucial natural habitats, working with communities and organisations across eight countries in South-America, Asia and Europe.

Why this charity?

Over half of the tropical forests worldwide have been destroyed since the 1960s, and every second, more than one hectare of tropical forests is destroyed or drastically degraded; at this rate you could see them vanish altogether in your lifetime!” - Rainforest Concern

We need rainforests and wildlife. Preserving and reviving them is a value in itself, but rainforests are also a home for over 30 million species (which is half of the Earth’s wildlife!), as well as many indigenous people whose survival is threatened by the oil and logging companies removing vast areas of forest. Rainforests absorb carbon dioxide and release oxygen, stabilizing the Earth’s climate. They regulate climate by storing water, and preventing drought. Rainforests prevent erosion, which can cause floods in lowland rivers, leaving upland rivers dry.

You can also take action by directly supporting Rainforest concern, for example by sponsoring an acre of rainforest, or many other ways. If a monetary donation is out of question, check out this list too.

Charity pattern delia beanie